Discovery phase

This idea came to me during the pandemic. “2k” refers to being able to row for two kilometers without breaks (it’s analogous to 5k for runners). I used to row regularly. At the start of the pandemic with gyms closed I didn’t have access to a rowing machine anymore. I wanted to build something to help me with my goal and to potentially help others as well. I am preparing for my glorious return to rowing.

Rowing fitness app

Product vision:

To inspire a new generation of rowers and to celebrate with them on their journey from zero to 2k.

Product thoughts

Problems

Activity requires guidance/knowledge to prevent injury
Rowing form is important; it’s a specific and non-intuitive movement

Goals

To progress to a 2k row
To perform physical activity for the health and other benefits

Features

Guided rowing tutorial
Setting session duration
Setting session stroke rate
Setting up a workout with varying times and stroke rates
Warm up drills
Cool down drills/stretches
Customizable audio and visual cues
Form reminders
Setting power, endurance or power-endurance focus
Progress tracker
Fitness assessment
Sessions adjusted to tracked progression

User Interview Script

Hi, I’m Eric. Today I will be showing you a new product and asking you to complete some tasks, I didn’t make this product so please don’t feel like you’d be hurting my feelings. I will start by asking you some questions then showing you a demo and just looking to get your thoughts. Does that sound good?

What have you been doing during the pandemic to keep busy? What do you miss most about the before times? How do you stay active? Have you tried using a rowing machine before, what was your experience?

I am going to show you a prototype of the product now. Just so you are aware, since this is a prototype not all features work. Here it is, what are your initial thoughts?

[listen… ask follow-up questions…]

[Ask the user to complete a set of tasks.]

[listen… ask follow-up questions…]

Overall, what did you think of the app?

Drawing on your own experiences learning new exercise, what are some of the features you’d expect in this app that you didn’t see?

Great, that was the last question. Thank you for taking the time today to provide valuable feedback on this new product. It is really appreciated.